On May 4th, the “2022 Annual Lecture of international Case: High quality Case Studies and Case Teaching Series Lectures” jointly sponsored by ICRA international Case Association and Jiangxi University of Finance and Economics was held online. The lecture attracted nearly 700 teachers and students from universities and enterprises all over China to participate in the Tencent conference and synchronous live broadcast. Professor Hu Haibo, Dean of School of Business Administration of Jiangxi University of Finance and Economics, served as the chairman and host of the meeting.

The President of NACRA North America Case Study Association, Professor John D. Varlaro from Johnson and Wales University, Rhode Island, USA, the President of ICRA International Case Study Association, and Professor William X. Wei from the Business School of Grant MacEwan University, Canada, delivered opening speeches, respectively. They highly praised the positive role of "high-quality case studies and case teaching series lectures", and warmly invited domestic case peers to participate in NACRA and ICRA related academic activities.

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A series of scholars shared their experience and experience in conducting case studies and case teaching on the international stage from the aspects of high-quality international case compilation, publication and dissemination, including: (1) Cui Miao, Deputy Director of China Management Case Sharing Center and Professor of School of Economics and Management of Dalian University of Technology, with the title of "Ivey Best Seller Award Case Collection"; (2) Wang Zengxiang, Deputy Dean of Business School of University of Athabasca in Canada, with the title of "Application of Case Studies in AACSB Certification"; (3) Zhao Ziqian, director of the China Business Administration Case Center of the School of Economics and Management of Tsinghua University, with the title of "Translation of English Cases from the Perspective of International Communication and the Release of Harvard Platform"; (4) Nie Kaijin, senior lecturer of the School of Management of Seattle City University, USA, with the title of "Case Internationalization Exploration - Let the Organizational Experience of Enterprises Dance with the World"; (5) Professor Chen Shimin, Director of the Case Center of CEIBS, the title of "Development of high-quality teaching cases"; (6) Assistant Professor Deng Qian of the Business School of Grant MacEwan University, with the title of "Development of Yiwei cases in the field of marketing".

Since 2019, the School of Business Administration of JUFE, in cooperation with NACRA and ICRA, has organized nearly ten high-quality case lectures and seminars, with a widely invited list of heads of domestic mainstream case libraries, internationally renowned case organizations and outstanding case scholars at home and abroad to carry out activities around case studies and case teaching. Such activities have attracted thousands of participants over recent years, which have built a valuable exchange and learning platform for Chinese case scholars to tell Chinese stories and contribute Chinese strength on international stages.

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