The School of Business Administration holds the Campus breakout Competition of the 9th (2023) National Management Case Elite Competition

On May 14, the School of Business Administration held the 9th (2023) National Management Case Elite Competition Campus breakout Competition in the lecture hall of Zhongzhi Building, Milu Campus. Professor Chen Feilong, Deputy dean, Associate Professor Hu Jingbo, Director of the Case Center, Professor Guo Ying, Deputy director of the Department of Business Management, Associate Professor Jin Liang of the Department of Marketing, and Dr. Liu Yun of the Department of Business Management served as the academic judges of the competition. Jiangxi Chuanhe Industrial Co., LTD. Finance and tax special management department deputy general manager Fu Suhong, business design manager Chen Ying, project operation management center operations manager Xie Zhifeng as the competition enterprise judges.

This competition was jointly sponsored by China Management Case Sharing Center and the Management Case Study Professional Committee of China Management Modernization Research Society. The campus breakout competition was jointly organized by the School of Business Administration of Jiangxi University of Finance and Economics, the Liberal Arts Case Center of Jiangxi University of Finance and Economics, and the Case Center of the School of Business Administration of Jiangxi University of Finance and Economics. Through pre-registration, team selection, and centralized training, six teams were finally determined.

The competition was divided into two parts: pre-competition blind review and on-site competition. The blind review materials were scored from five dimensions: rationality and feasibility of case problem solution, innovation of case problem solution, effectiveness of case problem solution, accuracy and sufficiency of case information and data analysis, and application of management theory and method.The live competition adopted the big and small PK system. In the first stage, the small PK competition was presented and questioned by the two teams on the stage respectively. In the second part of the big PK competition, the off-stage team and the audience asked questions to the two teams on the stage and scored comprehensively through case analysis and on-site performance.Case analysis was divided into the logic and rigor of case problem identification and analysis, the innovation and effectiveness of case problem solution, the accuracy and adequacy of case information and data analysis, the professionalism and adaptability of on-site questions and answers, and the field performance was divided into fluency of language expression, time control of plan presentation, team spirit, team division of labor and cooperation.

6 teams after 3 hours of fierce competition, the staff counted blind review score before the case and on-site judges score, and counted the total score on-site, the pattern just team (team members: Chen Liu, Li Zhijian, Liu Yuan, Chen Mengzhe, Qiu Kai, Lan Xiaozhe, Hu Sijing, Zhang Guilin) won the championship,and deputy dean Chen Feilong awarded the certificate of honor for the winning team; The Star Sea team (team members: Peng Tianqi, Cao Ying, Zhang Jian, Yang Yitong, Liu Mingming) won the second place and Director Hu Jingbo and Deputy Director Guo Ying awarded the honorary certificate to the winning team. Team 223 (team members: Guan Ailei, Huang Wenshu, Huang Yongfeng, Deng Hao, Lai Jun, Huang Hui) won the third place, and Associate Professor Jin Liang and lecturer Liu Yun awarded the certificate of honor for the winning team;The Mavericks team (team members: Shen Yimei, Chen Yanhong, Liu Jing, Gan Xin) won the fourth place. Fu Suhong, deputy general manager of the Financial and Tax Special Management Department of Jiangxi Chuanhe Industry Co., Ltd. awarded the honorary certificate to the winning team. Digital Intelligence team (team members: Yang Kun, Li Qianbao, Wang Junbo, Zhou Jing, Lin Xinchao, Kong Weixin) won the fifth place. Chen Ying, business design manager of Jiangxi Chuanhe Industrial Co., LTD., awarded the certificate of honor to the winning team; Liba Shanhe team (team members: Ye Lirong, Tao Zhiting, Liao Yizhou, Li Ziqi, Hu Linhai, Sun Cong, Zhang Lu, Zou Mengfan) won the sixth place, and Xie Zhifeng, the operation manager of the Engineering Operation Management Center of Jiangxi Chuanhe Industry Co., LTD., awarded the honorary certificate to the winning team.

Chen Feilong pointed out that case competition is one of the effective ways to connect MBA teaching to the business world, which could combine theory and practice, guide students to find, analyze and solve problems, and cultivate students' ability to react and respond quickly.He also pointed out that students would have a deeper understanding of the real business world through challenges, questions, cooperation and collision in the preparation process, which also provided good help for management teaching and thesis writing. It was hoped that the students would have the spark of wisdom, harvest their own growth, and win glory for the school with excellent results through the unity and cooperation of the case competition.

Hu Jingbo, on behalf of the academic judges, made technical comments on everyone's performance, affirming everyone's excellent performance and pointing out shortcomings. He asked, first one was to have confidence in ourselves; The second was to understand how to improve our core abilities; The third was to grasp the core of the case content and the decision must have landing and execution; The fourth was to combine change with change, look at problems from different angles, and solve problems.

The National Management Case Elite Competition is jointly sponsored by the National Business Administration Graduate Education Steering Committee, China Management Case Sharing Center, China Management Case Center Alliance and the Management Case Study Professional Committee of China Management Modernization Research Society. Through the analysis and discussion of social and economic hot cases, it highly simulates realistic business wars, and enhances MBA students' comprehensive analysis and decision-making skills. It aims to promote and prosper business administration education in China, test case teaching results, and strengthen exchanges and cooperation among business schools. At present, the National Management Case Elite Competition has been successfully held for eight times. The competition not only makes students pay more attention to the combination of theory and practice and improve the comprehensive quality, but also wins wide praise from leaders, entrepreneurs, teachers and participating students. The competition is divided into three stages: the campus breakout competition, the division promotion competition and the national finals. The purpose of this campus breakout competition is to select excellent teams to represent the school to participate in the division competition. Finally, We wish our shcool excellent results in the later division competition and the finals.

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